revolut

Turning financial data into stories that motivate.

Turning financial data into stories that motivate.

A 24-hour challenge to make money insights simple, visual, and personal.

Revolut - Transform financial data into a more engaging, visual, and reflective experience.

Revolut - Transform financial data into a more engaging, visual, and reflective experience.

Revolut - Transform financial data into a more engaging, visual, and reflective experience.

Project overview

Duration

24-Hour Industry Hackathon

Team

2 UX Designers, 1 Data Scientist, 1 Software Engineer

focus

Transform financial data into a more engaging, visual, and reflective experience.

Role

UX Designer

The Problem

Young users often avoid tracking spending due to overwhelming data formats and lack of contextual feedback. How might we present this information in a way that's engaging, easy to interpret, and encourages financial reflection?

Design Challenge

Revolut challenged us to enhance user engagement by making financial data more relatable and visually engaging. Within 24 hours, we conceptualised, designed, and pitched "Revolut Recap". A mobile-first feature that turns financial behaviour into digestible insights through clean, intuitive visuals.

Ux process

Ux process

Start Now

Start Now

Primary research

We conducted primary research to better understand user behaviours and needs. While most participants used tracking tools, many felt overwhelmed by charts and unsure of what their data actually meant. The common thread was clear, users wanted clarity, context and encouragement, not just numbers.

Participants

12 users.

Age Range

20–35 years old.

Methodology

Conducted 1:1 interviews via phone and Google Forms to explore user motivations, behaviours and key pain points.

"Graphs confuse me."

"Graphs confuse me."

"I want to know if I’m doing okay compared to others."

"I want to know if I’m doing okay compared to others."

"It’s just numbers. I don’t know what to do with them."

"It’s just numbers. I don’t know what to do with them."

75%

want to learn how to invest and manage spending - but don’t know where to start.

62%

of users said they felt expected to understand personal finance in their 20s - but admitted they were figuring it out through trial and error.

67%

check spending categories -

  but say they get no insight or actionable help from them.

75%

75%

want to learn how to invest and manage spending - but don’t know where to start.

62%

62%

of users said they felt expected to understand personal finance in their 20s - but admitted they were figuring it out through trial and error.

67%

67%

check spending categories -

  but say they get no insight or actionable help from them.

Secondary Research

To build a foundation for our design decisions, we explored fintech trends through web searches and competitor benchmarking. This helped us identify a common gap in most financial apps focus on tracking, but offer little personalisation, clarity and meaningful guidance.

[ 01 ]

profile pic
profile pic

Monthly summaries & spending breakdowns

Category-level budgets

Behavioural nudges

Reflection moments

[ 02 ]

profile pic
profile pic

Spending trends & basic alerts

Some budgeting tools

Generic insights, not tailored

Corporate tone, not user-first

[ 03 ]

profile pic
profile pic

Clear currency exchange & transfer tracking

Transparent fee

No budgeting or spend reflection tools

No education, goals, or investment guidance

After conducting secondary and primary research

After conducting secondary and primary research

Competitors Track.

Competitors Track.

They Don’t Teach.

They Don’t Teach.

Most finance apps focus on tracking numbers but leave users wondering “What now?”
Users crave clear explanations, visual feedback and small prompts that help them make sense of their habits, not just monitor them.

Most finance apps focus on tracking numbers but leave users wondering “What now?”
Users crave clear explanations, visual feedback and small prompts that help them make sense of their habits, not just monitor them.

People Don’t Need More Data — They Need Meaning

People Don’t Need More Data — They Need Meaning

How Might we

How Might we

How Might we

How Might we

How might we help users gain a clear and intuitive understanding of their spending habits, identifying areas for potential improvement without overwhelming them with data?

How might we help users gain a clear and intuitive understanding of their spending habits, identifying areas for potential improvement without overwhelming them with data?

Revolut Recap

A Wrapped-Style Financial Reflection Tool

Revolut Recap

A Wrapped-Style Financial Reflection Tool

From Insight to Idea: Ideation

With the user voice in mind, we mapped out their emotional journey from transaction to reflection. In a fast-paced ideation sprint, we sketched multiple concepts focusing on personalised summaries, visual storytelling and gentle nudges. The goal wasn’t just to track spending, but to help users make sense of it, feel in control and stay motivated.

We prioritised simplicity, positive reinforcement and brand alignment to bring the Revolut Recap feature to life.

Meet Amelia P.

To bring these challenges to life, we created a persona that represents the struggles and motivations of young users trying to make sense of their spending habits and build better financial routines.

High-Fidelity Screens Aligned with Brand Guidelines

Prototype Walkthrough

The high-fidelity prototype brings the final concept to life with clean visuals, intuitive flows and brand-aligned design. It showcases how users can reflect on their spending in a simple, engaging way.

Pitching the Idea to Stakeholders

We wrapped up the 24-hour sprint by presenting our concept to Revolut stakeholders.

The pitch focused on user needs, design rationale and how our solution could drive engagement by making financial insights more accessible, human and motivating.

Positive Feedback

Stakeholders appreciated how we applied Revolut’s brand guidelines and introduced the idea of starting savings with just £1 to make it feel easy and accessible.

1

Positive Feedback

Stakeholders appreciated how we applied Revolut’s brand guidelines and introduced the idea of starting savings with just £1 to make it feel easy and accessible.

1

Key Takeaway

One suggestion for improvement was to simplify on-screen text to keep the experience clear and engaging.

2

Key Takeaway

One suggestion for improvement was to simplify on-screen text to keep the experience clear and engaging.

2

This project sharpened my skills in:

  • Turning abstract data into meaningful experiences.

  • Rapid ideation under time pressure.

  • Cross-functional collaboration.

Pitching the Idea to Stakeholders

Pitching the Idea to Stakeholders

We wrapped up the 24-hour sprint by presenting our concept to Revolut stakeholders.

We wrapped up the 24-hour sprint by presenting our concept to Revolut stakeholders.

The pitch focused on user needs, design rationale and how our solution could drive engagement by making financial insights more accessible, human and motivating.

The pitch focused on user needs, design rationale and how our solution could drive engagement by making financial insights more accessible, human and motivating.

Positive Feedback

Stakeholders appreciated how we applied Revolut’s brand guidelines and introduced the idea of starting savings with just £1 to make it feel easy and accessible.

1

Key Takeaway

One suggestion for improvement was to simplify on-screen text to keep the experience clear and engaging.

2

This project sharpened my skills in:

  • Turning abstract data into meaningful experiences.

  • Rapid ideation under time pressure.

  • Cross-functional collaboration.

  • Others Projects | Others Projects |

Mayara mendes

©2025 Mayara Mendes

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©2025 Mayara Mendes

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